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Should You Give Cash As a Wedding Gift?

Online registries make it easier than ever to do so—and couples may welcome the financial help, says our head of behavioral finance

CHANCES ARE YOU’VE GOT A WEDDING on your calendar this year. What are you going to give the happy couple? Wedding registries, which make it easy to give gifts that couples want to receive, made their first appearance in the 1920s, when a major department store introduced the first one. The newest wrinkle in gift registries are online services, like tendr.com and honeyfund.com, which allow couples to register to receive cash.

“There’s no harm in asking for money. Starting a new life is tough; there are a lot of expenses.”
—Karen Burns, Head of Behavioral Finance and Goals-Based Consulting at Merrill Lynch

As with so many things, what seems new often isn’t. “Giving money to people who are getting married has always been appropriate,” says Karen Burns, head of Behavioral Finance and Goals-Based Consulting at Merrill Lynch Wealth Management. “What is new—and I think it’s fantastic," says Burns, “is that these registries give people a chance to stop dancing around the topic and be transparent. There’s no harm in asking for money. Starting a new life is tough; there are a lot of expenses."

Transcript of Video

Couples generally use cash registries, and their group-gifting capabilities, to fund everything from their honeymoon to a down payment on a home—and even, in some cases, the wedding itself. Some, particularly older couples who already have their financial lives in order, ask guests to contribute to a favorite charity via their wedding registries. Whatever you decide to give the newlyweds you know, send along the following “gift.”

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